Since working on my current placement, I have come to appreciate how difficult it can be for small businesses to create content across their platforms. There has become an expectation that every company needs to post on every social platform every other hour, write a new blog post on their website every day and reply…
Tutorial
4 Tips To Up Your Business’ Social Media Game
It is pretty much common knowledge now that all businesses need to be online. The trick is though, how to do it properly. It is all well and good having an account on every social media platform, dedicating hours everyday to keep it up to date. But, if you aren’t channelling your efforts in the…
How To Use Porters 5 Forces
Porters 5 forces is all about assessing an organisation’s competitive environment. It is a useful tool for marketeers to better understand the threat of competitive forces. It was originally created by Michael Porter in 1985 and it has since been adapted and changed by a number of marketing professionals and academics. This blog post shall…
How To Automatically Forward Emails
If you have multiple email address then this tutorial about how to automatically forward your emails will be particularly useful. I know what its like to save an inconvenient number of email addresses. One for university, one for my part time job and my personal email address. In order to make sure I never miss…
6 Tips For Students On LinkedIn
LinkedIn is a social media platform for professionals which is why I wanted to share with you my 6 top tips on how to look professional on LinkedIn. 1. Change How Others See Your Activity While You Edit Your Profile My first top tip for LinkedIn and an essential step before you follow the rest…
How To Set Up A Facebook Business Page
Facebook is an extremely useful tool for any business in order to connect with customers and so owning a Facebook page is essential. It currently has over 2.3 billion monthly active users which is over 34 times the population of the UK, over 3 times that of Europe and nearly one third of the population…
How To Set Up A Twitter Account
Twitter is a social media platform that you can harness as a student or business owner to help you reach your goals. It can be incorporated into any digital strategy and is a great tool to reach a wide audience, whether that be potential customers or prospective employers. This tutorial is a step by step…
